From the monthly archives:

May 2011

The Department of Human Awesomeness

May 31, 2011

“My love, you are my most valuable asset.” Take a deep breath, let the goosebumps subside. Now tell me: how did that statement make you feel? Loved? Respected? Appreciated? No, of course not. And here’s why: YOU ARE NOT AN ASSET! Nor are you a resource. You are a person. A human being. You have […]

Read the full article →

Are you making your mom proud?

May 28, 2011

When you go home for Thanksgiving and talk about your work, what do you tell your mom? Is she proud? No, I don’t mean does she give you that weak smile and pretend to be proud. I mean, is she really proud? Are you excited to go home and tell your kids what you did […]

Read the full article →

Princesses and cowboys

May 26, 2011

The marketing world is in the midst of an upheaval. The traditional methods of influencing consumers are rapidly decreasing in effectiveness. It’s clear that social media will play an ever-increasing role but nobody is yet clear on what new models will emerge. Some marketers see only a shift in media-consumption habits. Others have broader and […]

Read the full article →

In one second the world will continue

May 24, 2011

The end of the world is easy. There’s not a lot of responsibility that comes with it (unless you’re god). Your role is just to cease. And you don’t really have a choice. It just happens to you. If you like the easy way out, I have some bad news: The world is continuing. Next […]

Read the full article →

People don’t change

May 17, 2011

I don’t care who you are. In all likelihood, you want to change people. If you’re a marketer, you want customers to use your widget instead of another. You probably also want them to believe that yours is the best, the fastest, the safest, the cheapest… If you’re in the corporate transformation business, you want […]

Read the full article →

Bliss is ignorant

May 16, 2011

Life is just hard. Even if you’ve managed to avoid mother nature’s curveballs, life is hard. Our own inner experience is so damn hard to interpret and navigate. What do I really want? What will make me happy? What is the right thing to do? Am I fooling myself when I believe that the right […]

Read the full article →

Terrible customer service from DirecTV

May 12, 2011

I moved into a new apartment a few months ago. All apartments come with DirecTV. No choice. OK. The product actually seemed pretty cool – better than the cable service I was used to. I signed up for Whole Home DVR – a service that allows me to have one DVR but watch movies and […]

Read the full article →

Lessons from the urinal

May 2, 2011

Alright, maybe this won’t be my most tasteful post, but there are lessons to be had everywhere… I’ve been noticing that public men’s bathrooms tend to be disgusting. The floor in front of the urinal…it just grosses me out. Guys: C’mon. Can you really not aim from 6 inches away?! But that’s not what this […]

Read the full article →