January 4, 2009
Here are three photos that I took on my way home from upstate NY just a few hours ago. Sadly, I was unable to capture what I thought were the most breathtaking scenes. There was just no place to stop my car on the side of the highway. But I saw what I saw and […]
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December 31, 2008
Marketers spend quite a bit of time thinking about how to encourage impulse buying. In a sense, trying to encourage impulse buying is a form of gravity fighting. You’re trying to get people to do something that they didn’t really want to do. [See my earlier posts on the folly of gravity fighting. http://adam-1001words.blogspot.com/2008/06/gravity-usually-wins.html http://adam-1001words.blogspot.com/2008/12/innovation-rule-5-dont-fight-gravity.html] […]
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